Logo for R Conversions with a stylized R and the word 'CONVERSIONS' in bold.

Who We Are

Built from Experience. Backed by Innovation.

Since 2011, FR Conversions has been a trusted leader in second-stage vehicle manufacturing, delivering dependable, cost-effective solutions across the medical, mobility, secure transport, and commercial segments.

Founded by EMT and entrepreneur Eli Rosenbloom, our company was born out of a simple idea: there’s a better way to serve those who rely on transportation for care, access, and safety. That mission still drives us today.

Why FR Conversions

We Engineer with Purpose — So You Can Drive with Confidence.

We specialize in high-performance vehicle conversions that meet and exceed industry standards. Every design choice reflects our commitment to:

Interior of an ambulance with medical equipment, a white seat, and storage cabinets.

Functionality

You won’t find a safer ambulance anywhere else. FR is the only vehicle conversion company that crash tests — not pull tests — its ambulances. That means EMTs can spend less time worrying about their safety and more time tending to their passengers..

Value

Interior of an ambulance showing medical seating, a stretcher platform, and medical storage cabinets.

FR ambulances are 40 cents less per mile to drive than any other Type II on the market — which adds up to big savings for operators when applied across a fleet. Our lightweight all-aluminum construction saves money on fuel, while our auto-shut-off oxygen system prevents costly O2 bleeds.

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Durability

Our engineers keep the EMT in mind with every design choice they make. That means more electrical outlets, more cabinet space (including secure locked storage and NARC box), more interior height with room to stand and the industry’s most advanced climate control system. No detail is overlooked.

Safety

Interior of an ambulance showing two beige medical seats with seat belts, a bench, and safety equipment including a fire extinguisher and a secured strap ladder.

With a vertically integrated, 150,000 sq. ft. facility in Maryland, we prototype, engineer, build, and inspect every vehicle in-house. That means tighter quality control, faster turnaround, and more reliable results. We eliminate the threat of corrosive rust with cutting-edge materials and advanced coating techniques.

FR Conversions Ambulance Types

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Pioneer II

FR’s Pioneer II brings tons of features into an efficient Type II ambulance. Built on a durable ProMaster 2500 159” chassis with 8,900 lbs GVWR, the Pioneer II meets or exceeds KKK-A-1822F and CAAS GVS requirements.

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Pioneer Elite

Meet the most capable Type II on the market! Built on the ProMaster 3500 159î chassis with 9,350 lbs GVWR, the Elite offers a more spacious interior, and meets or exceeds KKK-A-1822F and CAAS.e.

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White commercial van with black accents and a RAM logo on the front grille, parked on a reflective surface under a clear sky.

Pioneer II XL

Pioneer II XL is an evolution of our feature-packed Type II ambulance, built on a durable ProMaster® 2500 159" chassis with 8,900 lbs GVWR. The Pioneer II XL expands into Bariatric care and meets or exceeds KKK-A-1822F requirements.

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Intrepid

White Ford cargo van with onboard sensors and cameras

The most efficient Transit Type II on the market! FR’s Intrepid is built on a Ford 350 mid-roof chassis with 9,500 lbs GVWR and a 148” wheelbase, and meets or exceeds KKK-A-1822F and CAAS GVS requirements.

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